Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web



Download Content Strategy for the Web




Content Strategy for the Web Kristina Halvorson ebook
ISBN: 0321620062, 9780321620064
Format: pdf
Publisher: New Riders Press
Page: 135


The main focus has Web is still in pretty bad shape. When I first heard the term “content strategist” a few years ago, I thought, Yay! We did so by having Kristina Halvorson come and discuss her book, Content Strategy for Web. Because of, the content strategy must create the content which will resonate ever more that are strongly built their customer relationship. I personally think it's a sad example of sexism on the web, but my responsibility on the blog is to note valuable strategies, and this one certainly can deliver. Edmonton UX book club started its new year with one of the hottest topics in the user experience community: content strategy. That's what I do—somebody's finally named it. The term is particularly common in web development since the late 1990s. Pro-Active Reputation Management Featured Content. Kathy Sierra famously summed up most marketing departments' approach to content in this slide: kathy sierra - How we treat customers. According to Wikipedia, content strategy refers to the planning, development, and management of informational content—written or in other media. Kh-bookcover Kristina Halvorson, founder and president of Brain Traffic, has done more to raise awareness of Content Strategy than any person in the world of web design. When it comes to creating great content for the web, there are a number of factors and essentials to include in your strategy.